A frequently mentioned theme to an event like the super bowl is what the commercials will look like and the advertising suddenly becomes a piece of the event. This filler takes on a life of it’s own in defining what that very event could be. This is a great thing as we all to frequently treat that space between the act of doing one thing and the next act we wish to engage in as some sort of non-existent down time when in reality it is your life. I think commuting is another example of this sort of time where people are between their home and on their way to work and the time in the middle is simply filler between one and the other. Unlike something like commercial advertising though this space can be filled with activities which fulfill and enrich us as much, if not more, than the primary activity which drives this behavior does. I haven’t been cycle commuting as often as I should recently but I have noticed in the past that when cycle commuting regularly it does end up being quite like car commuting in that you generally see the same things, same people, and deal with the same routines as you would whether you commuted by bus, plane, bicycle, or car. It all becomes routine because that is what is happening by the very nature of the activity, what is different though is that with cycling, once you haven’t done it in awhile, once you return, your eyes, soul, and body all awaken to the activity you have enjoyed so much before.
The commercials during the super bowl show how we live in a society frequently driven by the desire to consume or attempts to find happiness through consumption. Desire can be a good thing like a desire to exercise, a desire to help others, or similar, but the desire to seek consumption as a means to happiness is an addiction which plagues ones mind to the point where reasoned decisions are hard to work out. DEVO is a great band, and their name and concept really summarize my thoughts on this. Devolution of our commonly held ideas about what is necessary for a happy life. So when getting up today the thing that made me happiest was knowing that even though there was frost on everything and it was pretty cold, gearing up (even if it meant wearing pajamas under my pants today, couldn’t find my thermals, devolve), stuffing breakfast in the pannier, and turning those pedals was really what it was going to be all about, and it was. Happy Monday!